Digital Marketing Executive
The Digital Marketing Manager at The Glassberry will oversee daily digital marketing activities and strategy implementation. Key responsibilities include designing social media campaigns, driving lead generation, and utilizing web analytics for performance optimization. Candidates should possess strong organizational skills and experience with industry-standard marketing tools. The role involves coordinating cross-functional teams to enhance brand presence and achieve organizational goals.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
The Digital Marketing Manager at The Glassberry will oversee daily digital marketing activities and strategy implementation. Key responsibilities include designing social media campaigns, driving lead generation, and utilizing web analytics for performance optimization. Candidates should possess strong organizational skills and experience with industry-standard marketing tools. The role involves coordinating cross-functional teams to enhance brand presence and achieve organizational goals.
TAL's take
Tier-2 company with a reasonably defined mid-level marketing scope, though specific tool stack is generic.
Clear and coherent role description for a marketing manager with well-defined primary responsibilities.
Must haves
- Expertise in Social Media Marketing
- Strong skills in Lead Generation and Marketing
- Proficiency in Web Analytics and Digital Marketing
- Strong organizational and project management abilities
- Excellent verbal and written communication skills
- Experience with industry-standard digital marketing tools
- Prior experience in managing budgets
Tools and skills
About the company
unfamiliar company, default mid-tier
Posts mentioning The Glassberry
The market can pay
I'll share an interview experience which made me think beyond recession A remote, content startup based in Bangalore was actively hiring last year (end of 2022). I applied for role of Enterpreuner in residence (whatever tf it means), mentioned to be 100% remote I reached out to one of three founders, he though pointed out that it will not be remote and I'll have to relocate. Probably a red flag, but didn't see too much into it He loops in second Co founder, who is nice. Shares a plan for interview, with a content assignment (free work?!) and asked my expected salary. Did the assignment, got feedback, not rejected 🤠I asked for 19-22LPA and they agreed. 1. It was more of long form content creation role 2. I did not have formal experience of content, only side projects I had to pull out of the interview due to personal reasons which would have restricted my relocation. But this really made me wonder how much can market give? Now, I am not sure if the startup was really dumb to throw so much money or I was actually very good 🤔
The breadth of things, and the speed at which Jio rolls out successful ventures is crazy!
Has the culture at all Indian companies become toxic because of the bad job market?
The leaders at these companies know that employees have limited avenues to return towards, so they are exploiting the employees? Comments in either case of Yes and No.