Paid Media Specialist (Google Ads & Meta Ads)
Hey Recruiting is seeking a Paid Media Specialist to manage client accounts end-to-end within a remote agency environment. The role involves planning, executing, and optimizing cross-platform campaigns on Google and Meta while maintaining direct client relationships. Candidates must demonstrate deep technical proficiency in conversion tracking, GTM, and GA4 to drive campaign performance. This position requires strong communication skills and availability to work overlapping US and UK hours.
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Experience
4+ years
Function
Marketing
Work mode
Remote, India
Company
Tier 2
What you will work on
Hey Recruiting is seeking a Paid Media Specialist to manage client accounts end-to-end within a remote agency environment. The role involves planning, executing, and optimizing cross-platform campaigns on Google and Meta while maintaining direct client relationships. Candidates must demonstrate deep technical proficiency in conversion tracking, GTM, and GA4 to drive campaign performance. This position requires strong communication skills and availability to work overlapping US and UK hours.
TAL's take
Solid mid-level specialist role with clear responsibilities in an agency context, despite unknown company profile.
Very clear, specific responsibilities and technical stack for a paid media role.
Must haves
- 4+ years of experience in performance marketing
- Hands-on experience with Google Ads and Meta Ads Manager
- Experience with GTM and GA4
- Proficiency in Meta Pixel setup and event tracking
- Strong understanding of marketing funnels, A/B testing, and CRO
- Excellent English communication and presentation skills
- Comfortable working in US and UK overlapping hours
Tools and skills
Nice to have: crm tools, lead management systems.
About the company
unfamiliar company, default mid-tier
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