Zepto Set to Shake Up BNPL Market with 'Zepto Postpaid'

• Zepto is launching its own buy now, pay later service called Zepto Postpaid, currently in early stages and teased on the app.
• Users are being encouraged to join a waitlist for early access, with promises of up to Rs 5,000 in interest-free repayments.
• Rival firms like Blinkit already offer BNPL services through partnerships with LazyPay and Simpl.
• Zepto has partnered with Simpl since January 2022, facilitating over 13 million checkouts as of April.
• The company recently raised $340 million, boosting its valuation to $5 billion, as it prepares for an IPO.

Source: Business Standard