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SleepySushi
SleepySushi
Stealth

Starting a content agency! Advice, tips, words of wisdom please 🙏🏻

Have worked in multiple industries leading and setting up content teams. Marketing content, long form, short form, all of it.

Wanted to explore if having my own clients would be a better deal? In terms of exposure, money and flexibility?

Also how do you land clients? I am open to start with freelancing before going all in.

Thoughts and suggestions please 🙏🏻

18mo ago
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PrancingPickle
PrancingPickle
Gojek18mo

Can we partner on this? I've been wanting to do freelance content writing. We two can team up and take projects.

SleepySushi
SleepySushi
Stealth18mo

Let’s do it 🙌🏻

PrancingPickle
PrancingPickle
Gojek18mo

Great. Can people DM on Grapevine?😅

DizzyMarshmallow
DizzyMarshmallow
Strides Pharma Science18mo

I have worked with multiple small agencies in last 6 months. All had hired freelancers and outsourced work to them. They directly start with execution without understanding the client, their business model, their audience or end objective. All are focused on delivering number of content pieces irrespective of outcome/impact to the client. My advice would be

  1. Know you client, business, audience and end objective
  2. Do not outsource, even if you hire, pls be involved
  3. Keep some variable fee on the basis outcome (engagement or sales) have some skin in the game for the benefit of client. It will give you exponential returns if you are good at your work.
  4. Use latest tools and tech. Not many agencies do that even after knowing
  5. Start as freelancer
SleepySushi
SleepySushi
Stealth18mo

Hey! Thank you for the insightful response. Can I DM you to discuss this further? Wanted to understand about the expectations you have as a client.

DizzyMarshmallow
DizzyMarshmallow
Strides Pharma Science18mo

Sure

DizzyMochi
DizzyMochi
Freelancer18mo

How much experience do you've?

SleepySushi
SleepySushi
Stealth18mo

10+ years

DizzyMochi
DizzyMochi
Freelancer18mo

I've been content strategist for 5+ years, let's connect?

SquishySushi
SquishySushi
KPMG18mo

Looking for some guidance on this as well. How does one approach pricing and land the first client?

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