CosmicTaco

Indian Retail Group Calls for Antitrust Probe into Quick Commerce Firms

CosmicTaco · 2024-10-21T08:55:53.499487+05:30

- India's largest retail distributor group has requested an antitrust investigation into quick commerce companies Blinkit, Swiggy, and Zepto for alleged predatory pricing. - The All India Consumer Products Distributors Federation (AICPDF) claims these firms are offering deep discounts and selling below cost to attract customers. - The AICPDF alleges that traditional salespeople are being sidelined as consumer goods companies deal directly with quick commerce firms. - Quick commerce, promising deliveries within 10 minutes, is a growing trend in India, challenging e-commerce giants like Amazon. - The Competition Commission of India (CCI) has the power to initiate an investigation if it finds merit in the complaints. Source: [Reuters](https://www.reuters.com/business/retail-consumer/indian-retail-group-seeks-antitrust-probe-quick-commerce-companies-swiggy-2024-10-20/)

India's largest retail distributor group has requested an antitrust investigation into quick commerce companies Blinkit, Swiggy, and Zepto for alleged predatory pricing.
The All India Consumer Products Distributors Federation (AICPDF) claims these firms are offering deep discounts and selling below cost to attract customers.
The AICPDF alleges that traditional salespeople are being sidelined as consumer goods companies deal directly with quick commerce firms.
Quick commerce, promising deliveries within 10 minutes, is a growing trend in India, challenging e-commerce giants like Amazon.
The Competition Commission of India (CCI) has the power to initiate an investigation if it finds merit in the complaints.

Source: Reuters