CosmicTaco

Apple Music Appoints New Co-Heads

CosmicTaco · 2025-04-30T11:22:09.128237+05:30

- Apple Music has appointed Ole Obermann and Rachel Newman as co-heads of the streaming service, reporting to Oliver Schusser. - Obermann, former global head of music at TikTok, played a key role in music marketing and negotiations with major labels. - Newman, a 16-year Apple veteran, has been instrumental in content and editorial leadership at Apple Music. - The appointment highlights Apple Music's ongoing influence in the music industry, including its Super Bowl Halftime Show sponsorship. - This leadership change aims to strengthen Apple Music's position as a leading digital streaming platform. Source: [The Hollywood Reporter](https://www.hollywoodreporter.com/news/music-news/ole-obermann-and-rachel-newman-named-to-lead-apple-music-1236203925/), [Billboard](https://www.billboard.com/pro/apple-music-ole-obermann-rachel-newman-co-heads/)

Apple Music has appointed Ole Obermann and Rachel Newman as co-heads of the streaming service, reporting to Oliver Schusser.
Obermann, former global head of music at TikTok, played a key role in music marketing and negotiations with major labels.
Newman, a 16-year Apple veteran, has been instrumental in content and editorial leadership at Apple Music.
The appointment highlights Apple Music's ongoing influence in the music industry, including its Super Bowl Halftime Show sponsorship.
This leadership change aims to strengthen Apple Music's position as a leading digital streaming platform.

Source: The Hollywood Reporter, Billboard

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